Netherlands iGaming Market
Offshore % · by SV
Fastest growing
▲ 92
brand shown with access
Top casino & betting brands in the Netherlands
Oct 2026- —673K/mo—
- ▲ 1673K/mo—
- ▼ 1368K/mo—
| # | Trend | Brand | iGR IndexIGR Index™ — a proprietary 0–100 score of brand demand in a given market. Built on open-source search signals and refined by AI, it shows how a brand performs against its competitors. | DemandSearch volume / mo |
|---|---|---|---|---|
| 1 | — | TotoCasino + Betting | 673K — | |
| 2 | ▲ 1 | UnibetCasino + Betting | 673K — | |
| 3 | ▼ 1 | Bet365Casino + Betting | 368K — |
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Key metrics for the Netherlands iGaming market
- Population: ~18 million
- Casino and betting brands ranked: 310
- Combined brand search volume: 5.5M
- Rank by number of brands: #12 of 142
- Regulator: KSA
- Online gambling status: licensed market
Market analysis in the Netherlands
iGamRadar tracks 310 casino and betting brands in the Netherlands, with a combined brand search volume of 5.5M. This places the Netherlands at #12 of 142 markets by the number of brands tracked.
The Remote Gambling Act opened the online market in 2021 with licences issued by the Kansspelautoriteit (KSA). The gaming tax has been raised in stages, and advertising rules are strict.
For operators and affiliates this is a licensed, competitive market: entry requires a local licence, and the ranking above shows which brands capture the most search demand.
Popular games in the Netherlands
Eredivisie matches involving Ajax, PSV and Feyenoord draw most sports bets, and darts and Formula 1 have big followings too. In the licensed casino market, players favour Book of Dead, live blackjack and Lightning Roulette.